Case Study · DOT Physicals · Waco, TX

HealthShield Inc.: doubled revenue, ranked #1

A Waco DOT-physical clinic stuck at a handful of patients a day, rebuilt into the #1 result in its market.

Dr. George Villa — 2× revenue ▶ Watch the story
Where they started

A good clinic nobody could find

HealthShield is Dr. George Villa's clinic in Waco, Texas. The specialty is DOT physicals, the exams commercial drivers need to stay on the road.

The care was solid. The problem was visibility. The clinic sat at four or five patients a day, with nine Google reviews to its name.

When a driver in Waco searched for a DOT physical, they found somebody else. Good work doesn't grow a practice if nobody can find it.

What we built

The full system, wired together

We didn't run one channel. We ran all of them, and connected the pieces so they fed each other.

SEO got the clinic showing up when drivers searched. Paid ads brought patients in while the rankings climbed. Managed social kept HealthShield in front of its community. A review-generation system turned happy patients into public proof, and backend automation handled the follow-up so nothing slipped.

  • Full SEO
  • Paid ads
  • Social
  • Review generation
  • Automation

One turnkey system, built to keep running whether or not anyone was watching it.

What happened

Revenue doubled. Reviews in the hundreds. The number one spot.

Revenue doubled. Patient volume went from four or five a day to around ten, with peak days hitting sixteen to twenty.

The clinic now ranks number one for DOT physicals across its Waco service area, pulls about ninety calls a month from Google alone, and has grown from nine reviews to more than three hundred.

2xrevenue
#1for DOT physicals in Waco
300+reviews, up from 9
~90calls a month from Google
The proof

The receipts, not the promise

You don't have to take our word for any of this. Here's what the tools actually show, pulled straight from the reports we run.

HealthShield's Google reviews grew from 9 to more than 300.
HealthShield's Google reviews, up from nine to more than three hundred. Every one of those is a real patient. And every one makes the next driver more likely to book. Reviews are the currency of local search: the more you have, the higher Google ranks you, and the more people trust the clinic before they ever pick up the phone.
Local rank grid for DOT physicals around Waco, mostly green for top-three rankings.
This is a local-rank grid. Each dot is a spot on the map around Waco, and the color shows where HealthShield ranks when someone standing there searches for a DOT physical. Green means top three. A map this green means that almost anywhere a driver is in the service area, HealthShield is one of the first names they see.

That's what a connected system looks like from the outside. Green on the map, hundreds of reviews, and a phone that keeps ringing.

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